How long does a typical project take?

Most builds take four to eight weeks from kickoff to launch. Larger stores, custom apps or complex integrations can take longer, and we'll tell you up front during scoping.

What if the scope changes halfway through?

It happens, and that's fine. We'll explain what the change means for time and cost, agree it in writing, and only then carry on. No surprise invoices.

How much of my time will it take?

Most of the effort is ours. Expect a couple of hours at the start, quick feedback on designs, and help with content and testing near the end.

Can you work with our in-house team?

Yes. We often work alongside in-house marketers and developers, and we'll fit into your tools and way of working.

Do I have to sign up for Care & Growth?

No. It's optional. You own everything we build, and you're free to run the site yourselves after launch. Most clients stay on because it pays for itself.

Our process

A clear path from idea to results.

Five steps, a fixed plan and senior people at every stage. You always know what's happening, what it costs and what comes next.

ScopeWeek 1 DesignWeeks 1 to 3 BuildWeeks 2 to 6 LaunchWeeks 6 to 8 Care & GrowthOngoing

Scope

Week 1

We get to know your business, your customers and what success looks like, then agree a clear, fixed plan.

What happens

Discovery call and a review of your current site, data and tools
Goals and KPIs we'll measure the project against
A written scope with timeline, price and milestones

Your part

Share access, goals and any brand material. About two hours of your time.

Design

Weeks 1 to 3

Calm, on-brand layouts that put the outcome first. You see real pages early, not a mood board at the end.

What happens

Sitemap and user journeys for your key pages
Wireframes, then full designs for desktop and mobile
Two rounds of feedback built into the timeline

Your part

Review designs and give feedback within a few days of each round.

Build

Weeks 2 to 6

Clean, fast development on Shopify or WordPress, with custom apps and AI where they earn their place.

What happens

Development on a private staging site you can click through
Integrations with your CRM, ERP, payments and apps
Speed, SEO and accessibility work built in from day one

Your part

Add or approve content and test the staging site as pages come together.

Launch

Weeks 6 to 8

A smooth, tested go-live. We handle redirects, tracking and the checklist, so nothing is left to chance.

What happens

Cross-browser and device testing, plus a full QA pass
SEO redirects, analytics and conversion tracking set up
A go-live plan timed around your traffic, with us on hand

Your part

Give the final sign-off. We'll walk your team through running the site.

Care & Growth

Ongoing

Launch is the starting line. We stay on to keep the site fast and secure, and to keep improving results.

What happens

Updates, backups, security and uptime monitoring
Monthly CRO, content and speed improvements
A plain-English report on what changed and what's next

Your part

A short monthly check-in, if you want one. Otherwise we just keep things moving.

Working together

You'll never have to chase us.

Good process is mostly good communication. Here's what you can expect on every project.

Weekly updates

A short written update every week: what's done, what's next and anything we need from you.

One shared board

Every task, file and decision in one place, so you can check progress whenever you like.

Direct access

Talk straight to the specialists building your site. Quick replies, no account managers in between.

Clear sign-offs

Nothing moves to the next phase until you're happy with the one before it.

FAQ

Process questions, answered.

Step one

It all starts with a 30-minute call.

Tell us what you're working on and we'll map out the first steps together. No obligation.

Book a call

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